TheHatch is now in pre-alpha. Early access is coming soon.

Meet your new favorite sidekick

Running your business shouldn’t be a solo adventure

TheHatch is your AI-powered business partner that turns conversations into sales, brings shoppers back, and helps you spot new opportunities to grow your online store.

See What’s Hatching
TheHatch visual conversation flow builder
Greg helps a shopper find a $24 happy face mug for a coffee-loving friend.

Built for the ambitious underdogs

TheHatch is built for the solo founders, the side hustlers and the small brands with big plans.

Because growing a business is hard enough
without doing everything yourself.

Less busywork, more business

Everything your store needs to grow

Cart recovery that works

On average, stores recover 8–15% more revenue
using TheHatch-powered flows.

Clear results, real impact

Every recovered cart, every upsell, every dollar earned.
See exactly how TheHatch helps your business grow.

Speaking native eCommerce

Built for the platforms you already use, so you can spend
less time setting things up and more time making sales.

Yellow Socks$11.25Added to cart ✓
They always go for the socks.

Boost AOV with
every message

Smart upsells baked into conversations increase average order value
by up to 12%.

A little peek at what’s hatching

Simple Pricing That Grows With You

A preview of our launch plans. Early access is coming soon.

Pay only for the traffic you actually use Scale as you grow Free plan at launch No hidden fees

Unhatched

Great for trying things out or even running a small shop.

FREE FOREVER
  • 12,000 messages
  • 1,200 conversations
  • 1 chatbot
  • No credit card required

Full Flight

Tailored for high-volume shops with advanced needs.

CUSTOM PRICING
  • Pay for what you use
  • Unlimited chatbots & agents
  • Dedicated onboarding
  • Custom flows & integrations

People have opinions

Apparently…

Greg has been wonderful for business! More sales, fewer abandoned carts, and I barely have to lift a paw. Yes, yes!
Ambitious Raccoon ShopkeeperResident Services & Retail Entrepreneur
Greg handles the customers. I handle the candles. Everybody wins.
Maya FloresCandle shop owner
It’s dangerous to run a business alone. Take Greg.
Mysterious Old Man
TheHatch took my job! Apparently, being good at conversations isn’t enough anymore.
ClawdUnemployed AI Assistant
Everything’s for sale, my friend. It just sells faster with Greg.
General Goods MerchantWhiterun’s Finest Retailer
It recovered more carts in a week than I recovered on my own in months.
Benji ParkCoffee roaster
They filled me with things. Made me feel needed. Then just left. No goodbye. No checkout. Sometimes I still hear the mouse clicks.
Shopping CartRecovering From Abandonment Issues
I used to answer the same five questions all day. Now Greg does it, and I get to actually run the shop.
Lena OrtizFounder of a small home-goods brand
I didn’t ask to become the hero product, but here we are…
Happy Face MugAccidental Bestseller · $24.00

Ready to hatch something big?

Your business deserves a sidekick

Join the waitlist and be among the first to meet your new AI business partner.